The Superflex Story

The story of SuperFlex polyurethane bushes embraces virtually the complete history of the automotive polyurethane bush. It was way back in the 1970's, in Australia, when motor enthusiast Graham Scudamore Smith, who was then involved in car racing and rallying, first considered the possibilities of applying polymer technology to standard road vehicles. He was acutely aware that rubber bushes were (and today still are) the weak link in suspension and steering geometry, having remained virtually unchanged since the early days of motoring. Injection-moulded bushes used in competition vehicles were much too hard, even for performance road use, so, in league with chemists, mechanical and production engineers, and his own knowledge of suspension, he set about providing more resilient alternatives.

Those first polyurethane bushes produced by Smith and his team were developed primarily for the motoring enthusiast. Cost was relatively unimportant. Quality and performance were all-important. Their first suspension bushes were manufactured and marketed in the early 1980's. An enthusiastic market was established at home and overseas, and the company quickly became a leading specialist in steering and suspension components. In the early 1990s came the European launch masterminded by Chris Witor under the SuperFlex banner.

SuperFlex are regularly introducing eagerly awaited new versions into Europe and the advanced polyurethane suspension range is set to expand still further into the new millenium - especially in the modern performance market. In fact, some very exciting new bushes that many enthusiasts have been clamouring after, are scheduled for release very soon!